Adorning the Night Sky - #BringBackOurStars

Adorning the Night Sky - #BringBackOurStars

Tarnishing havoc of pollution has taken in its grip the beautiful view of sparkling stars which embellish the night sky. Apprehensive by this issue, Airtel India in collaboration with SankalpTaru Foundation instigated #BringBackOurStars campaign with a mission of lighting back the sky with its natural allure. The aim was to regain back our stars by removing pollution’s thick layer from atmosphere, encouraging communities to take a pledge for a pollution-free environment. For every pledge taken, SankalpTaru planted a sapling as a hope towards a clear sky having its stars twinkling brightly. Our fight against the pollution demons aimed towards rejoicing the environment with fresh air having zero percent impurities or pollutants. To expand the campaign outreach Airtel India also made a video, inculcating amongst the communities a sense of responsibility for fostering the nature so as to stir out their emotions for a green change.

Campaign Link: http://bringbackourstars.in/
Video Link: https://www.youtube.com/watch?v=ErWu3_vdOT8